Every individual running a website is well versed with the various things that need to be taken care of. These include sitemaps, making content, and building links, among other things. Plus there are hordes of new stuff that might be the centre of your attention such as mobile-first Index, features, and voice searches.
However, while you’re busy building your website, you might end up overflowing the most important aspect that could determine the speed of your page, as well as the uptime your site receives, such could influence its performance. The vital aspect of the web hosting you decide to choose.
The web hosting in India you pick will decide the quality of website experience your customers receive. A reliable web hosting service is your answer to avoid server errors as well as page timeouts that could lead your customers to lose trust in your website. Finally, you want the support of your web host in all of your endeavours, rather than it ending up being a problem.
What is SEO web hosting?
You need to keep in mind that SEO web hosting is not a specific way or process certain web hosting services offer to help boost your SEO, it actually refers to web hosting not impressing your SEO. In case you choose a normal web hosting service without doing your site diligence, it will merely offer you a place for your website, without taking into consideration the SEO measures that can be beneficial for your website such as boosting speed, customer experience, reviews, etc.
In case you have spruced up your website and taken all measures to boost your SEO, but still cannot manage it, the problem might lie in the lacklustre web hosting service that you are using. Swap that to one that focuses on SEO and you’ll be able to get better results.
Let’s check out for main features that make a web hosting service SEO friendly.
1. High Uptime assurance
Assurance from your web hosting service of high uptime is one of the key factors you need to look out for since it determines if they are SEO friendly. Uptime is the amount of time your website remains online and open for the public to access. The more uptime your clock, the fewer occasions you will encounter of your customers trying to gain access to your website but failing to do so because it is down. This could cause your customers to find other alternatives, which could severely hurt your rankings.
Choose a web hosting in India that offers you guarantees in its uptime. The preferable uptime you need to look for is 99.95%. However, you need to be cautious of 100% uptime claims, as they are not truthful. There will always be a bit of downtime, but the point is to keep it at a bare minimum. Hence, it will avoid having a significant impact on your SEO.
2. Security
Ensure that your web hosting service offers you ample security. A website that is not fortified will not only leave the door open for hackers to cause trouble, but it will also damage the trust your customers have in interacting with your website. They may turn sceptical about sharing their sensitive information with you while purchasing your products and services, or merely subscribing to a newsletter.
A website that is not secure will be hacked and covered into a spam page that creates a lot of fake backlinks that direct to your page. Google in such cases will organise you, causing not only your ratings to rank, but not also your customers to never trust you again or visit your website. Hence your web hosting service plays a very important role in the security as well as SEO ranking of your website.
3. Responsive Support Team
While you’re checking out the various cheap web hosting in India, you might want to check out people’s options about their support. When your website potentially does go down, you require a support service that helps you bring it online with no time lost. You might need to contact support and speak to them directly.
An optimum hosting service will offer around the clock support free of charge. You might want to ensure the operating hours of your web hosts’ support, and figure out all the avenues to contact them. Check out if they are available on live chat, text, call or email. You might want to take a look at their social profiles as well. Good web hosts will provide customer support on social media as well.
4. Location
The location and speed of your website are highly influenced by one another. The location of your website is taken into consideration by search engines during their ranking. For example, if you are searching for something from India, the search engines will prioritise the results from India before anywhere else in the world.
Hence if your website is hosted on a server located in India, it will boost your ranking and accessibility to your visits. On the other hand, if your target audience is German, you might want to choose a web host that is situated in or near Germany.
Conclusion
An SEO friendly cheap web hosting in India can be a great option that boosts your ranking exponentially. All you need to do is put the tips we have mentioned into action. They are easy to follow and you will be able to see great results in the performance of your website on search engines.